The Power of Competitions & Prizes To Drive Social Engagement and Increase Sales
James Rostance speaks with Chris Pearson at Element London about getting creative with competitions and prizes to drive social engagement, awareness, and increase sales.
Content Covered:
- The advantages of running competitions as a marketing activity
- How effective are competitions these days
- Key elements for a competition prize that stands out as well as delivering the best ROI
- Award winning campaign examples
- Expert advice for setting up and running better competitions
James specialises in producing video case studies. He is a three-time published author in video production and marketing. He founded Story Hero to provide a complete video case study production service.