November 14

Cold Email and Automated Outreach B2B Lead Gen

Cold Email and Automated Outreach B2B Lead Gen - James Rostance & Larry Kotch

This week on THE 414 LIVE we’ll be discussing partially controversial topic of Cold Approach Direct Outreach.

But specifically, we’ll be looking into the positive sides to it and what it stands to offer if it’s done correctly. 

I’ll be speaking with Larry Kotch who is an expert in automated outreach, bots, cold email to generate B2B leads, but interestingly… without annoying people.

Larry’s entirely focused on doing things properly with cold approach direct outreach, which is also why he’s apparently cracked the code of doing this successfully on LinkedIn. 

Watching with an open mind is highly recommended because this could end up giving you quite an edge.

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About the author

James Rostance

James specialises in producing video case studies. He is a three-time published author in video production and marketing. He founded Story Hero to provide a complete video case study production service.

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