February 9

B2B Marketing Truth Bombs For Better Results

It’s the marketing equivalent of a cold shower, juice detox and vitamin shots.

Yes, every once in a while you need to hear the facts straight, but if you’re brave enough to take them, you’ll be a lot better off for it.

The buck stops with the CMO, so we’ll be looking into where CMOs go rogue, and what the best ones do to stay at the top of their game.

Equally, if career progression is key for you, this week’s show will give you a series of priceless insights.

Insights & Wisdom From The Greatest Minds In B2B Marketing
The UK’s #1 B2B Marketing Podcast.

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About the author

James Rostance

James specialises in producing B2B marketing marketing videos.

He has a particular interest and focus on sales psychology, persuasion and influence techniques.

The art of direct response copywriting is another key area of interest and specialism, whilst his favourite topic area is the alignment of sales and marketing teams within B2B.

James is a three-time published author in video production and marketing, and he is the founder of WOW Video Production.

As presenter of the UK’s #1 B2B Marketing podcast, The 414, he has a unique understanding of the latest best practices and techniques.

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