THE UK'S #1
B2B MARKETING PODCAST
Never miss an episode Get a weekly email with a details of the show and a link to view
Never miss an episode
Get a weekly email with a details of the show and a link to view
LinkedIn Live | Podcast | Video Podcast
Insights & Wisdom From The
Greatest Minds In B2B Marketing
If you would like to expand and enhance your professional knowledge, The 414 is for you!
Every week we interview some of the greatest and most interesting minds in B2B marketing to learn of the latest best practices, thought leadership and ways for you to improve the results you deliver.
True Industry Leaders
An incredibly varied selection of inspiring and highly knowledgable experts within the B2B marketing industry.
Watch the show and take part in live Q&A as the show premieres each week exclusively on LinkedIn Live.
No Fluff or Filler
Your time is valuable which is why we carefully pre-produce the show to deliver high quality content without any filler.
High Production Values
Authentic social media content with the finesse of broadcast television, allowing you to immerse in learning.
Evolving The Show...
Right from the beginning we set out to deliver high quality educational content for B2B marketers.
And the show's name came from the optimal time for short form educational content: 4 minutes and 14 seconds.
So where the show originally was 4'14 every week, as we developed the show we evolved it into a longer duration.
The founding principles are still very much there, as is the core promise to for you to directly expand and enhance your professional knowledge with every episode, and without any fluff or filler.
New and improved, live every Thursday...
Live video provides a much richer opportunity to deliver high quality social content as well as being able to facilitate live Q&A.
It's because of this why we evolved the show to a live studio & remote guest format.
What guests are saying:
Industry leading B2B sales trainer...
"James coached me every step of the way when I appeared on the show. He had thought of every eventuality.
During the pre production meeting he made me feel at ease so I could focus on my subject matter. He is a true professional."
GERT SCHOLTS // B2B Sales Coach
Award winning B2B case study writer...
"As soon I'm on camera, weird things happen in my brain. I get nervous and anxious. And, it's worse if it's live!
But, the preparation, the questions and coaching that truly put me at ease. That, and the fact that James is thoroughly pleasant, professional and patient human."
KEVIN ANDERSON // B2B Copywriter
Expand Your Knowledge Every Week
Staying on top of your game is an ongoing challenge, but this is where The 414 can help.
We put a lot of effort into choosing guests who have real value to share that you will directly be able to learn from. We also put a lot of effort into varying the content and getting creative with what is covered.
Every episode is tightly produced so that you always get value from watching or listening.
JAMES ROSTANCE // Presenter
In early 2018 I was frustrated at the lack of quality social media content for B2B marketers on LinkedIn.
Because I run a marketing video production company, I knew had all the tools and the team the help inspire a change.
So I set about developing a show that would help marketing professionals learn and make good use of their time on LinkedIn.
It's been a lot more work than I first thought, but it's been worth it and it's something which we're constantly evolving.
Here's a brief sample of the show so that you can decide if it's something you'd like to see more of.
No Fluff or Filler Guarantee
Your time is valuable and you don't learn anything from small talk.
We carefully pre-produce every show using broadcast television production methods. This is why there is a strong central theme to every episode which cuts right to the good stuff without any fluff or filler.
Frequently Asked Questions
How can I subscribe?
The show is first broadcast live on LinkedIn Live. Connect with James Rostance to receive a 'live' notification to click to watch.
Subscription options include:
- YouTube Channel
- Video Podcast (only iOS currently support this)
- Audio Podcast
Click HERE to be taken to the subscription options page.
How can I be a guest on the show?
If you have value to share that would help B2B marketers improve their professional knowledge, improve how they perform at work or to get better results then click HERE to tell us about what you could speak on.
Could you produce something similar for my company?
Yes. We offer a complete service to take of delivering a comprehensive podcasting strategy.
Consultation and research to devise the best format for your company and your target audience.
Full regular production service on site at your offices or at our facilities.
Give us a call on 0800 862 0515
Or team (at) wowvideo.co.uk
How do you decide who to have on the show?
With a lot of careful consideration! Everything is directed by the show's promise to educate and deliver real value to the audience.
That involves covering a wide range of different topics as well as keeping abreast of current and forthcoming developments.
It also includes a drive to keep things fresh by periodically covering something which you woudn't expect, but enjoy just as much anyway.
Guests are chosen purely on the value they have to offer as well as their level of expertise.
Will watching the show get me a promotion at work?
"No one ever got fired for buying IBM" is a legendary adage which the marketing department at IBM very cleaverly came up with.
Equally, (to the best of our our knowledge) no one ever got demoted for watching The 414.
So the only logical conclusion is that the opposite is more likely to occur. Congratulations in advance!!