LOVE MARKETING?
Expand your knowledge, learn new techniques and gain valuable insights from some of the greatest and most interesting minds in marketing.
Video Podcast & Audio Podcast Format
4' Minutes 14" seconds long
Absolutely no fluff or filler
Purely concise, high-quality content
Every week, in just 4' minutes 14" seconds, the 414 provides short-form educational content in the optimal amount of time for learning and absorbing new information.
Presented by James Rostance.
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The Fight Against Influencer Fraud
James Rostance speaks with Jordan Bourse at StyleHaul about how technology can be used to prevent influencer fraud.
The Power of Competitions & Prizes To Drive Social Engagement and Increase Sales
James Rostance speaks with Chris Pearson at Element London about getting creative with competitions and prizes to drive social engagement, awareness, and increase sales.
Strategically Integrating PR With Marketing To Build And Feed Sales Funnels [EPISODE 10]
James Rostance speaks with Debby Penton about strategically integrating PR campaigns with marketing in order to provide continuous qualified business leads.
Cutting Edge Marketing Strategies For Tech Firms [EPISODE 9]
James Rostance speaks with Paul Maher to find out which techniques and strategies are delivering incredible results in other sectors, and what he recommends marketers within the tech industry adopt if they want to crush their competitors.
Performance Influencer Marketing : AI & Content DNA [EPISODE 8]
Performance influencer marketing, using AI to help set up campaigns, and content DNA to increase recall and effectiveness. James Rostance & Stevie Johnson.
In App Advertising – Captive Engaged Users, Minimal Advertisers [EPISODE 7]
Einav Dinur discusses with James Rostance the golden opportunity for brands to reach highly engaged mobile users in the least crowded online environment.
The Simple Strategy For Attracting Customers And Celebrity Endorsers [EPISODE 6]
James Rostance speaks with Ryan Palmer, Co-Founder of The London Sock Company to find out about the single marketing strategy that has helped him build a leading fashion business in just 4 years.